Motion Design
Motion Design Toolkit
Animated assets and motion guidelines for Howdy — download in any color and format.
Motion Principles
How motion behaves across Howdy LATAM and Howdy US — one language, two palettes.
Howdy LATAM is vibrant and full of energy. Howdy US is more composed, but equally alive. Both share the same shapes and motion system — animations that loop continuously, accelerating and decelerating in an organic way, so the brand always feels alive on screen.
Every shape can be downloaded in any color from the Howdy LATAM or Howdy US palette, with a transparent background. They work over any color, photo, or video — on light or dark surfaces — with no extra effort and no need to re-animate anything.
This toolkit exists so any Howdy team can use the same assets, in the same format and quality — without relying on outdated files or scattered versions. Every shape is available here, ready to download at any size, for any use case.
Animations
Logo, shapes and illustrations — pick a color, choose a format, and download.
